Kang Shi Fu × Scarlett

We brought Kang Shi Fu’s first-ever shop-in-shop concept to life at Suntec through their collaboration with Scarlett. From setup to engagement, our multilingual host captivated the crowd while the sampling booth kept shoppers coming back for more. A launch that truly connected.

The activation marked Kang Shi Fu’s first overseas shop-in-shop. Our multilingual host bridged the language gap and kept the crowd engaged, while our sampling booth delivered a constant stream of first-time trials.

Services:

  • Shop-in-shop Conceptualization & Setup
  • Multilingual Host Management
  • Sampling Booth Operations
  • Brand Representation
  • Consumer Engagement

campaign details

client

Kang Shi Fu (康师傅)

Venue

Scarlett 思家客, Suntec City

category

Brand Activation
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